My name is Win Kwok and I am a user experience art director based in London. Over the past 10 years I have developed online solutions for leading agencies such as AKQA and Saatchi & Saatchi and have gained solid start-up experience - building multimillion dot.coms such as Betfair and mydeco from the ground up.
My aim is to create products that are simple and easy to use whilst engaging the consumer in a way that is unique to the brand. I'm obsessed with innovation, craft and quality and I love working with people who feel the same.
If you'd like to hear more about my work, please drop me a line and say hello.
Win Kwok
win@winameena.com
+44 7976 352027
Information design: The content of the site was continually scraped from mydecos' 1000+ retail partners. I was briefed to create templates that would house very unpredictable variables in content and imagery, whilst setting an art direction that still felt clean and "designed".
Community design: Profile pages to meet the different needs of design professionals, design enthusiasts and shoppers.
Application design - 3d Complete planner: Brief was to lead creative and IA planning on mydeco's second generation interactive planning tools.
Carried out extensive research, prototyping, wireframes, and provided third party development agency with art direction and interaction design for completion of project.
Application design - Moodboard tool: Developed an easy to use planning tool that was compatible with mydeco's complex back-end for searching products. It was also a requirement to develop an app that utilised similar modules to the 3D planner above.
